If you’re looking to start your own youth fitness & performance business, leave your existing job as a coach or just want to enter the sports performance industry because you have a passion for helping young athletes— we’re a perfect fit!
There are dozens of ways to start your business. It’s our job to learn about your current situation and help you set up a plan to start your business.
Our model doesn’t require hundreds of thousands to start up, and we don’t have a specific layout or facility size requirement. We’ll work with you every step of the way to get you started on the right foot and create a plan for growth that helps you grow a successful business.
You can start with as little as 500 square feet or as much as 5,000. It's even possible to start up running clinics and camps only until you've gained enough traction to lease a facility.
Our coaches will work with you to create an individual plan for success that covers everything from creating your business plan to leasing and outfitting your facility to your grand opening.
We’ve walked hundreds of businesses through this process and helped them get their business off the ground quickly and profitably.
Frequently Asked Questions
We offer a unique opportunity for you to brand your fitness business with the AR name and logo, however you’re not required to make these changes. In fact, about 75-80% of our members are using their own branding.
There are two options to choose from when joining the Athletic Revolution Coaching Program.
Option 1: Fully Branded Model In this model you can use the Athletic Revolution brand and name your business Athletic Revolution [YOUR AREA]. There are several benefits to this model including easy use of our done for you resources and marketing materials as well as the power of a recognized brand. This is most commonly chosen by start ups or existing training businesses that want to transform their brand and change their offerings. With this you’ll have access to logos, templates and we’ll even get your website designed for you. Here are a few examples:
Option 2: Co-Branded Model This is the most common model chosen by existing training businesses that begin working with us. You’re allowed to keep your existing brand and business name. You’ll still have access to everything you need to grow your business without having to re-brand all of your marketing materials. If you wish to leverage the brand name Athletic Revolution you can use our “Proud Member of the Athletic Revolution Nation” logo and marketing materials.
As a member of the Athletic Revolution Coaching Program you’ll get a protected territory of 100,000 people. During your application process we will map your territory and you will be sent an image showing you the protected radius that you will receive.
This territory will ensure that you are the only AR in your area.
If you don’t have a facility location yet we can still work with you to determine a territory and we will work with you to finalize your location once you are ready to open.
There are two commitment levels to consider when joining the AR Coaching Program. We offer a 1 year option and a 3 year option.
Business success happens with consistency over the long term. Our most successful coaching clients understand this and commit to the 3 year term.
Once your rapid business growth begins you'll be faced with new, bigger challenges that our Success Coaches will help you navigate. This program isn't about solving all of your problems it's about helping you grow and discovering new, but better, problems.
The investment in the AR Coaching Program is very simple. We require a small one time initial fee to buy into the program and then a monthly fee to remain active.
The one time buy in fee is $999 and the monthly fee ranges from $299-$599 depending on your initial commitment,
If you are just starting your business you'll need to be prepared to invest another $15,000-$30,000 minimum to get started with your fitness business.
You and your Success Coach will communicate frequently. The entire program is designed to be run virtually through phone and video communications.
You'll have weekly accountability check ins and monthly business coaching calls.
In addition to the virtual communications and business coaching calls you'll need to plan to attend at least 2 of our Live Coaching Meetings each year for best results.
We also hold an annual event in the late summer/early fall that you will want to plan to attend.
We encourage the right business owners to pursue their dreams and if their vision is to run a multi-unit model we will work with you to put an action plan in place to get you there.
Once you’ve secured your first territory there is a small additional fee to secure additional territories to open up new locations.
Athletic Revolution Success Stories
Making $47,000/mo in a town of just 5,500!
Business Owner: Trevor Wittwer
Business Name: Functional Fitness
Location: Redwood Falls, MN
Coaching Program: Fitness Revolution & Athletic Revolution
- On pace for a $500,000 year
- 96% retention rate
- Added 42 new clients in a single month
- 232 total clients
In a small Minnesota town with 5,500 people and a median income of $36,000/year, Trevor’s had to take a very calculated approach to growth and building his business.
Trevor had to start up his business out of a community center before creating enough revenue to stabilize the business and open his own facility.
As Trevor saw success he faced challenges with marketing and staffing within his business. He knew that there was a better way to do things and began searching for a solution.
Since joining Athletic Revolution & Fitness Revolution, Trevor has exploded his business and generates $47,000/mo from training revenue. In one of his best months he added 42 new clients to his business and continues to leverage the marketing resources to continue his growth.
In just one year Trevor was able to increase monthly revenue from $14,000 to $42,000!
Now he is expanding his facility to 6,000 square feet and launching a nutrition app focused on habit changes for fitness professionals.
After his initial growth Trevor has built a team is now focused on helping them develop.
Take care of your clients and great things will happen. Also knowing your numbers and understanding what’s happening in your business will help you succeed.
1. Before finding us, what was your struggle? What were your biggest frustrations?
When we wanted to get back into the fitness industry we decided that we really wanted to have a business not just be trainers. We come from business backgrounds and new that there was great potential to love what we do while building a sustainable way of life.
Instead of starting from the ground up we always had the philosophy of find who is killing it right now and copy what they are doing. With this in mind we had been
getting great fitness and business information from FCG and all their brands. When we saw that they had a franchise/license option, and in our mind they are the best in the industry at the business of fitness, it was a no brainer to work with them. We wanted to accelerate our business growth as quick as possible.
2. How did your struggle and frustrations affect your life? What did you feel
like before you made your transformation?
We were coming from all different areas in life. We were all 28 years old, had come from
different industries and traveling the world and really needed something very solid in our lives to go with our passion and desire to do great things. Our main struggles were having someone help us take our passion and vision and put it down a quick accelerated path.
3. How did our program help you?
The biggest thing that AR/FR has done for us is given us leaders to follow. Nick Berry,
Ryan Ketchum, and the FR team have set up an amazing vision of what a business should look like and have given us the tools to take our passions to the masses.
The FBAS has streamlined our growth and allowed us to be a business with measurable goals and a direction that is leading somewhere we can see.
We have structure and procedures in place that are the foundation of our business
instead of having to go back and do those things when you’re 10 years in with a ton of
headaches trying to teach everything that’s in your head.
4. How is life different for you now?Trevor Warnke, Brian Zinkel, & Nathan Johnson Athletic Revolution Mundelein
Life is different for us in the sense that we have a purpose that we love but we can still be
profitable. When you first start up a new business its scary because you have no idea if
you will succeed and the sacrifices start to mount up but having FCG in our back pocket,
having an amazing group of AR/FR License partners to lean on, and a consistent vision
really reduces the fears. Plus if you follow the plan, the sacrifices and risks start to go
away quickly. Sometimes you just need to get out of your own way and trust in someone
who has done, done it well and still doing it.