6 Keys To Becoming A High Performing Fitness Business Owner

Wanna chase that “Lifestyle Business Owner” dream? This probably isn’t the place for you. All the hype and BS surrounding the gurus telling you about being able to become a 7-figure online trainer or work just a few hours a…

Personal Trainer Marketing: Get More Clients With Review Sites

Do review sites like Google, Facebook and Yelp attract your Ideal Client? Most fitness businesses and personal trainers aren’t well represented on these sites and do nothing to manage their online reputation. Watch this short video to get a simple…

Effective Personal Training Sales Strategies

Most fitness pros hate selling. You probably assume people should want to pay you for training because you’re great at what you do and deliver results. Unfortunately that’s usually not enough to get them to commit to investing in your…

How To Delegate In Your Fitness Business

Are you spending your time on the most important activities in your business? If you’re like most business owners the answer is “No.” You end up putting out fires and using up your valuable time on simple tasks that need…

Avoid The Summer Slump: Success Tips For Fitness Businesses

10 Reasons Fitness Pros Should Attend Live Events

It’s easier than ever to access information from experts all over the world. Blogs, podcasts, YouTube and social media make everyone and everything accessible. Which makes you think long and hard about attending a live event, conference or summit. When…

Secrets To Maximize Personal Training Sales

How to Use Social Media for Your Personal Training Business

4 Tips To Leverage Social Media Love it or hate it, social media is here to stay and it’s a critical part of your fitness business marketing plan. If you’re not using social media to build your authority, position yourself…

The Fitness Business Marketing Rx

You can consistently and confidently attract high-quality clients. All you need is the right fitness business marketing prescription. A marketing plan isn’t a random compilation of marketing ideas and tactics done inconsistently. Yet, many fitness business owners and personal trainers…

How to Easily Use Facebook Ads to Get More Clients

How to Get the Most Out of a Personal Training Conference

Will you be at the #1 event for Fitness Business Pros?

Personal Trainer Email Marketing Plan

Email marketing is an underutilized marketing tool for personal trainers. If you’ve put off starting your email newsletter or don’t feel like you’re getting the most out of your email marketing watch this short video for a few tips on…

How To Sell Long Term Memberships To Your Personal Training Clients

The Key To Selling Long Term Memberships For Personal Trainers Is it getting tougher to sell long term memberships to your personal training or group training clients? Maybe, there is definitely a trend in the market to move towards less…

How To Increase Lifetime Value of Your Personal Training Clients

Every personal training business leaves hundred, if not thousands, of dollars on the table each month. New sales aren’t the only way to increase revenue, increasing the lifetime value of your personal training clients can have a dramatic impact on…

3 Strategic Steps For Fitness Business Growth

Fitness Business Growth Tips For The Business Pro There are 3 big components to scaling up your fitness business and seeing continual growth. Focusing on these 3 areas will help you overcome most of the biggest challenges that business owners…

Retention Strategies For Personal Trainers

Trying to fill a bucket with a bunch of holes in it can be incredibly frustrating. But, that’s what many personal trainers do in their business. Retention for personal trainers is critical, especially if you want rapid growth. Keeping clients…

How To Create A Less Stressful Personal Training Business

Sometimes all you need is an extra set of eyes and a little guidance to propel you forward in your business. So many fitness business owners wander around, aimlessly trying to out work their problems and ‘hustle’ for growth. And…

Marketing Funnel For Personal Trainers

How To Sell More Personal Training

Top 3 Ways To Get More Clients

5 Traits Of A Successful Personal Training Business Owner

Are you a fitness business pro?  Someone that takes running your business as seriously as you do getting great results for your clients.  Life as a personal training business owner can be hard, but when you develop these 5 traits…

Transforming From Fitness Pro to Business Pro: Growing A Successful Personal Training Business

Want to build a personal training business that provides you the income and freedom you want without sacrificing your values? Most ‘gurus’ would tell you to build a lifestyle business, maybe take things online, or some other form of that…

A Simple Personal Trainer Marketing Plan

Ever get frustrated with the results your marketing is producing?  Having a simple personal trainer marketing plan could solve your problems! Without a purposeful plan that provides you clarity on exactly what to do if you want more clients you’ll…

Mistakes You Make When Creating Systems For Your Fitness Business

Create More Efficient Fitness Business Systems By Avoiding These Mistakes Having fitness business systems in place can make your life a lot easier as a business owner. Efficiency, effectiveness, and delegation are all possible because of systems, but you can…

How To Free Up More Time For Growth

Effective Delegation For The Fitness Business Owner As you grow your business and become more successful as a fitness pro the tasks start to pile up and you can’t get them all done effectively.  Your time should be spent on…

5 Business Skills For The Fitness Business Owner

5 Skills That Will Take Your Business & Career To The Next Level Success in the fitness industry relies on your ability to deliver great results to your clients. Over time you’ve developed skills and learned new techniques to be…

Grow Your Fitness Business

Make Your Dream Business A Reality… Mitch Rothbardt, Castro Valley Fitness, has gone from part time trainer working an office job to pay the bills to being able to realize his dreams. Now he’s running a successful, multiple 6 figure…

5 Keys For Fitness Business Success

Increase Sales, Profits & Performance By Discovering These Skill Sets Making the transition from trainer to business owner is challenging.  You’re going to face numerous roadblocks and challenges along the way, probably even fail a few times. That’s all part…

The Fitness Pro’s Guide For Business Success

How To Overcome The Biggest Challenges You’ll Face As A Fitness Business Owner It’s nearly every fitness pro, personal trainer and strength coach’s dream to one day have their own gym and be their own boss. Unlike the path to…

Developing Systems For Your Fitness Business

If you had systems in place for your fitness business would it be a lot less stressful and frustrating? The thought of creating systems can be overwhelming, so instead of starting with an operations manual or 1,000 checklists here’s a…

Building Better Systems For Your Fitness Business

How To Use the 20/80 Rule To Create Fitness Business Systems Systems…they are like Bigfoot or a unicorn.  Every fitness business owner is chasing them, working to put them in place, but very few have actually succeeded in defining and…

How to Double Your Personal Training Income in 6 Months

Need a boost in your personal training business? Learn how one trainer doubled his lead generation. clients and income in 6 months by applying a unique system to his business and life. Inside you’ll discover how: He went from frustrated…

How To Create A Great Culture and Client Experience In Your Fitness Business

Your Fitness Business won’t thrive if you can’t keep clients around and they aren’t happy!   Here are a few tips for creating a great culture and building a client experience that increases the lifetime value of your clients.

How To Build Systems To Automate Your Fitness Business

You know that gigantic to-do list sitting at the side of your desk, or worse lingering in your head, waiting to get done. It’s probably full of tasks that you need to delegate or automate! But, you can’t do that…

Keys To Sustainable Fitness Business Growth

It’s one thing to see some quick success with your fitness business, but in today’s increasingly competitive market you’ll need to focus on strategies for sustainable growth. In this short video you’ll discover: The TWO key measurements for success and…

Becoming A Leader In Your Fitness Business

Look up the definition of leadership and it’s pretty boring… It’s literally “the action of leading a group of people or an organization”.   Helpful, right? I found that a better picture of leadership was painted by looking through quotes… “Management…

How To Make Your Fitness Business Standout With A Marketing Message

Imagine having ONE STATEMENT that clearly communicated who you are and what you do to your target market.  That’d be pretty awesome, right? A Positioning Statement does exactly that when carefully crafted to fit your business.  It’s like you’re calling…

How To Make Your Fitness Business Stand Out

Why Should A Prospect Choose Your Business Over The Competition? Your business should be the most well known and respected fitness solution for your target market in your community. If its not, then you’re blending in with the competition and…

3 Ways To Optimize Your Fitness Business

Creating a less stressful, chaotic business moves up to the top of your priority list pretty quickly after you’ve learned how to generate leads and close sales.  At some point, the challenges that you’ll face in business end up being…

How One Trainer Added 34 New Clients In One Month

One business owner came to Fitness Revolution looking for a better way to grow his business.   The first priority for Filipe Cotas, owner of TFW Medway, was to get a systematic marketing plan in place to bring in more clients. …

Optimize Your Marketing Plan To Get More Leads

Is your marketing plan bringing your fitness business enough new leads and clients to hit your goals? If you’re like most fitness pros the answer is “NO!”  But, it’s not your fault.  You’ve probably never been taught how to market…

How To Grow Your Personal Training Business With Superstars

Many fitness business owners battle staff turnover and struggle to find great team members that can help them grow their business.  In this video you’ll discover a few tips to help you find, recruit and hire “A Players” for your…

How to Master Your Fitness Business: 5 Tips For Eliminating Chaos

You probably took some shortcuts when you first started your fitness studio, bootcamp or gym.  Money was tight and you did whatever it took to get that next client and increase your revenues to pay the bills.  As your fitness…

How To Attract Personal Training Clients With A Front End Offer

Front End Offers can be a powerful marketing tool if used correctly.  Unfortuately, many fitness businesses simply copy what they see others doing with no consideration for the overall strategy or impact that a FEO can have on their business. …

How To Establish Yourself As A Local Personal Training Expert

Experts are paid more and get clients easier. I’m pretty comfortable making that statement, but there is one catch… People have to see you as an expert.  You can be the absolute best at what you do, be the most…

How To Sell More Personal Training With 4 Mindset Shifts

Are Your Beliefs Keeping You From Selling More Personal Training? Many of the biggest obstacles that keep sales people and business owners from finding success, especially in fitness, lie right between their ears… If you’re struggling to turn leads into…

How To Use Joint Ventures To Get More Clients For Your Fitness Business

Maximize Fitness Business Growth Through Joint Ventures Imagine having a team of other businesses and organizations out there promoting your offers and programs to their clients.  Sounds pretty amazing right? That’s one of the methods I used to grow my…

Fitness Business Success Principles

Methods are many, principles are few. Methods always change, principles never do… At Fitness Revolution we’ve identified the 5 principles that are required for ALL successful fitness businesses. Check out this video to discover the 5 Alignment Principles and how…

Top 5 Marketing Ideas For Fitness Pros In 2018

What’s Going To Help You Grow Your Fitness Business, Get More Clients & Bring In More Revenue… Every business and every industry evolves and adapts over time.  The fitness industry is quickly evolving with an increase in competition and leveling…

How To Grow A Personal Training Business

From 30 to 110 Clients… Anthony Dix and his business partner Corey Cripe, owners of Fitness Lying Down, struggled to make their business work for a long time. Stress, burn out and frustration impacted not only their business but their…

The Fitness Business Annual Planning Session

Achieve More Faster With This Planning Routine “A goal without a plan is just a dream…” I had to look it up but Antoine de Saint Exupery is creditted with that well-known quote.  You probably use some form of it…

A Simple System For Fitness Business Success

Many fitness business owners find themselves overworked and headed towards burnout because they don’t have a good system to help them leverage their abilities. Or, you get stuck because you don’t know what’s next and have not yet developed the…

Strategic Planning For Fitness Business Success

How To Be A Forward Thinking Fitness Business Owner And Develop A High Performing Fitness Business Most fitness professionals jump into business ownership with no formal training in business.  Heck, I nearly failed the two business classes I took in…

Assessing Your Fitness Business Performance

Before you begin planning your next moves or setting your goals for your fitness business it’s important that you evaluate your current performance. Learn how to assess and evaluate your business. This is a part of our Fitness Business Mastery…

Your Annual Fitness Business Analysis

Evaluating Your Fitness Business Performance And Planning Your Next Steps Success in business doesn’t happen by accident!  There’s a lot of hard work and planning that goes on behind the scenes of every successful business, no matter the stage you…

How getting involved in charity can grow your fitness business

Josh “JB” Bowen, 2018 Personal Fitness Professional Personal Trainer of the Year has overcome a lot in his career and life. Over the past 14 years JB has went from trainer at a big box gym to high level executive…

The Journey Of A Fitness Business Owner

The Skills You Need To Go From Struggling Start-Up To High Performing Entrepreneur One of the scariest parts of being a business owner is the unknown.  There’s nothing guaranteed when you make the courageous, often times scary leap to running…

Grow Your Personal Training Business With Gratitude

It’s easy to get caught up thinking you’re not doing enough to grow your business or that EVERYONE else is having success but you. That mindset is toxic to you! As a business owner it’s important to be able to…

Key Performance Indicators: Measuring What Matters Most for Fitness Studios

There are a variety of measurements that studio owners can and do use as indicators of success and, not surprisingly, these key performance indicators (KPIs) range from the obvious and simple to the more complex.  Each is important in its…

High Performance Mindset For Fitness Business Owners: Journaling

Success starts with the right mindset. Many fitness business owners struggle to overcome their own self doubt and negative self talk. In this short video Ryan shares a simple method for shifting your mindset and becoming the High Performing Fitness…

A Time Management Tool For Fitness Business Owners

Eliminate Your “To-Do” List and Get More Stuff That Matters Done As a business owner the amount of “stuff” that ends up on your plate is overwhelming.  This is especially true if you’re having some success, growing your business and…

Hiring Mistakes To Avoid In Your Fitness Business

As you grow your fitness business it’s inevitable that you’ll need to hire your first employee. It may be a personal trainer to come in and help with your clients or an administrative assistant to take on some of the…

How To Hire The First Employee For Your Fitness Business

Avoid The Common Mistakes Made When Hiring Employees For Your Fitness Business A huge issue for many trainers when they become extremely busy is hiring…. Recently a fitness business owner posed a question online about making his first hire.  After…

How To Create A Plan To Hit Your Biggest Fitness Business Goals

Setting great goals is one thing, it’s an entirely different thing to hit (or exceed) your biggest business goals.  In this short video Ryan shows you how to easily lay out a plan to hit your goals. Trouble Hitting Your…

The Fitness Pros Ultimate Guide To Maximizing Productivity & Achieving Your Biggest Goals

Time Management for Fitness Business Owners Made Easy A quick Google search for “how do I increase productivity” produces 210,000,000 results come up… “Productivity hacks” produces 16,3000,000 results. Seems that there a lot of people out there searching for ways to…

4 Types Of Fitness Business Goals That Matter

End The Frustration Of Missing Your Business Goals If you’re not hitting your business goals there’s a good chance it’s because you didn’t follow the simple steps laid out in today’s video.  Get our clear formula for setting goals that are…

What It Takes To Be Successful In The Fitness Industry

“Ryan’s one of those people that makes business, sales and marketing interesting…” That’s literally what Rafal Matuszewski,the host of the Cut The S#!t, Get Fit Podcast, said about an interview we did recently. On this podcast we talk everything from…

Finding Profit In A Competitive Industry

Nick and Ryan were recently interviewed on the Profit First Podcast with Mike Michalowicz and his team. Ryan and Nick explain that, even in the extraordinarily competitive industry of fitness, you can make extraordinary profits. They walk us through a…

The Trifecta of Continuing Education

Today’s article is a guest post from my friend Mike Robertson When I first started in the world of strength and conditioning, I was, as the saying goes, “Broke as a joke.” I had a commission-based (and poorly paying) job,…

Making The Leap From Personal Trainer To Business Owner

We all get into this industry because we love helping people and fitness is our passion.  There comes a time in most trainer’s careers that they have to make a critical decision… “Do I make the jump to being a…

How To Successfully Grow Your Fitness Business

“I had to give plasma to pay my bills…” Discover the story of William Savoy, owner of Savoy Fitness and the 2017 Fitness Revolution High Performing Business Owner of the Year.   William’s hard work and commitment have taken him…

Avoid These Personal Training Referral Program Mistakes

Nearly every business owner lists word of mouth and/or referrals at the top of their list for lead generation activities. Would you do the same? Then key to figuring out how successful this business is the answer to “How do…

How To Get 10 New Clients

Sometimes you need a quick boost of new clients and revenue for your business.  Put this 7 day marketing plan in place to get up to 10 new clients for your personal training business in just one week. This isn’t…

How To Set and Crush Your Business Goals

Not hitting your goals can be extremely frustrating, especially for someone like you.   Personally, there have been times where goals aren’t met and it sends me into a really negative space.  That feeling of not being good enough or…

How To Master Marketing Your Fitness Business

In this video Ryan discusses why some personal trainers and fitness business owners have success with their marketing and others struggle.  It’s not what you think either! Watch and learn: How to enjoy marketing even when it’s difficult The steps…

The Marketing Secret No One Is Talking About…

In this video Ryan covers: Why most marketing fails for fitness businesses The funnel you should be using every day if you want to get new clients The secret systems that make those funnels effective Click here to subscribe to…

Where Do You Find More Personal Training Clients

Checkout today’s quick video to learn how to find out where all your new clients are hiding. I get asked a lot of questions about finding new clients to grow your personal training business and in this video we’ll talk…

How to Use Networking to Get Clients

Networking is often promoted as the ‘go-to’ marketing channel for fitness pros, but it’s also one of the most ineffective if done incorrectly. Learn how to use networking to get more clients for your business.

How To Increase Your Revenue By $5,000/mo…

…Without Wasting Countless Hours (And Dollars) On Worthless Marketing Ideas

10 Powerful Questions That Will Upgrade Your Marketing

When you have a marketing message that is so powerful your Ideal Client feels like you understand their biggest pains, challenges, struggles and solutions you’ll win the marketing game. Find out how to do that here…

The Value of Association Membership in the Fitness Industry

Throughout a fitness professionals professional career, there comes a time when business ownership, whether as a studio/gym owner, independent contractor or the like, becomes the logical next step. When that time comes, it can be daunting. Going from the friendly…

Top 3 Marketing Campaigns To Attract More Clients

Marketing is a requirement if you want to your business to be a success.  I simply can’t sit here and tell you that you just have to be great at what you do and clients will come flocking to your…

13 Questions To Ask In Every Personal Training Sales Consultation

Sales is mostly about connecting the dots for your prospect so they see the value in your training program.  If your approach to sales is mostly highlighting your credentials as a trainer or using big, fancy words to describe muscles…

How To Improve Sales In Your Fitness Business

What if more leads isn’t always the answer to grow your business and getting more clients? Often times more leads into your sales pipeline will result in poor conversion rates.  The first reaction for many fitness business owners is to…

How to Convert More Leads Into Personal Training Clients

Converting leads to clients is the secret to growing your fitness business. Take a look at these 4 keys to making sure you are maximizing your marketing.

How To Create An Email Marketing Plan For Your Fitness Business

Imagine having the power to hit the “Send” button and get in front of hundreds, maybe even thousands of leads.   That’s what email marketing does for you! You don’t have to be using email now in your business or…

How To Start Using Video To Get More Leads

Video is the king of all content right now and it’s not going away anytime soon. Here are some crazy stats that show you how powerful video is: Video posts have a 135% greater organic reach on Facebook YouTube reaches…

5 Steps To Get More Referrals For Your Fitness Studio

Referrals are the highest quality lead you can get for your fitness studio. This article explains how to actively get more referrals and grow your business.

How to Set Marketing Goals

Do you think goals are only for your clients? Think again! When is the last time you set tangible marketing goals for your business? You must coach yourself through marketing goals the same way you would with your clients… Start…

How to Measure Your Marketing Success

Once you’ve built up an understanding of the 4 Sales & Marketing Pillars and how Sales and Marketing work together as you move a lead to a client, you need to know how to determine if those moves were a success.…

How To Use The 4 Sales and Marketing Pillars

The Sales and Marketing Pipeline is the process someone goes through when they’re trying to make the decision to invest in your training and become a client. This process has four key stages which translate into the 4 Sales and…

Nick Tumminello’s 3 Pillars of Power Training

Today we welcome special guest Nick Tumminello as he shares his 3 Pillars of Power Concept that can be applied to any client to help them achieve faster, better results. Download Your FREE Power Training Progression Video If you loved…

5 Principles Of An Effective Fitness Business Marketing Plan

Developing a marketing strategy doesn’t have to be difficult, like we discussed earlier in How To Tell Your Marketing Story. However, you must zero in on certain areas of your plan to ensure you are targeting your ideal client effectively.…

How To Use Joint Ventures To Grow Your Fitness Business

If you want quick access to more of your Ideal Client and an easy marketing method that allows you to establish your credibility, build relationships and grow your business start developing strategic relationships or joint ventures in your community. Discover…

How To Get More Referrals

Referrals are the highest quality lead you can get for your business.  They are prequalified and presold on what you do by the person that referred them.   That means they are a lock for becoming a client. Most fitness…

How to Create Marketable Training Programs

You can be the best at what you do but if you don’t have any clients it doesn’t really matter.   There’s a good chance you got into this business to change lives, impact people for the better through fitness.…

How To Establish Your Credibility And Grow Your Fitness Business

When you position yourself as an expert and establish yourself as the most credible authority on fitness in your area it’s easier to attract great clients, charge more and grow your business. Luckily, it’s not difficult to position yourself at…

How To Tell Your Marketing Story

“Marketing is storytelling.” Joe Polish The first step in developing a great marketing strategy is to define the role marketing will play in your business. I like to define marketing as storytelling, like my friend and master marketer Joe Polish.…

How To Use The Power of Positioning To Get More Clients

Positioning is a great way to establish your credibility and build authority in your market, but it goes beyond just telling your story.  If you want your message to resonate with your target market learn how to use benefit statements…

Keys To Personal Training Sales Success

Growing your business and making a living while pursuing your passion requires you to sell.  There’s no way around it, so the best thing to do is embrace it and get great at selling. Instead of being afraid to sell…