YEARS IN BUSINESS
GYMS SUPPORTED
OWNERS COACHED
We’re not another Quick Fix Guru. No Magic Pill Promises
Just the complete and permanent solution to building a profitable fitness business. With expert coaching, backed by our Fitness Business Alignment System™, we will skyrocket your confidence, recover vanishing revenue, and stop burnout dead in its tracks.
HOW DO WE DO IT?
Introducing Fitness Business Alignment System™
The Long-Term Solution to Ending Burnout.
What is it?
The Fitness Business Alignment System™ is our configurable operating system designed to help you create a high-performing business that’s easier to run and makes you more money. This system will help you design your business around your needs and wants, guide you in creating the path to build that business, and provide you with the tools, processes, and resources to get you there. Because it’s based on principles and not trends, it will never “go out of style” and it can work with any fitness business regardless of the services you offer.
How does it work?
The four components of FBAS tell us “Here’s where you are”, “Here’s where you’re going”, “Here’s what you need”, and most importantly “Here’s how to move forward with confidence.” First, we help you identify which stage of the Fitness Business Owner’s Journey you are in. From there, we guide you along the path that can transform you into a successful fitness entrepreneur. We work with you to integrate our 26 core systems into your business through 1-on-1 coaching supported by The Academy, our one-of-a-kind training program full of tactical solutions and educational modules for continual learning.

STEP 1: IDENTIFY YOUR POSITION
The Fitness Business Owner’s Journey is the success path that outlines the challenges and opportunities that you’ll face while building a high-performing business. This map provides direction and milestones that serve as checkpoints so you know you are on the right track as well as revealing what lies ahead.
Take Our Needs Assessment!
Instantly identify where you are in the Fitness Business Owner’s Journey. In two minutes, you’ll get a step-by-step growth plan and the resources you need to grow your business.
STEP 2: CHOOSE A PROGRAM
THE ACADEMY
Self-Guided Education
Get trained in every aspect of your fitness business. The Academy contains over 100 modules on Sales, Marketing, Operations, Finance, and Business Strategy. Expand your knowledge with masterclasses, videos, and comprehensive assessments to help you reach mastery in every aspect of your business. Take lessons, one at a time, and apply them in your business to get results immediately. Whether you’re thriving and you need help to fill in the blanks or you’re just getting started, The Academy has everything you need to do it yourself.
ACCELERATOR COACHING PROGRAM
Group Coaching
Kick off this program with a 1-1 growth planning strategy session with one of our coaches. Create a vision with your assigned coach and they will help you create an action plan. Then receive group coaching 2x a month led by our highly trained Success Coaches. Get personalized support throughout the month through email, text, and phone. With complete access to The Academy you have everything you need to thrive. You may need to get more clients or you might have too many clients and need help leasing and moving into a new facility. Wherever you are in your Fitness Business Owner’s Journey, our group coaching session can help.
HIGH PERFORMANCE COACHING PROGRAM
One-On-One Coaching
Work 1-on-1 with one of our highly trained fitness business coaches who will help you create a growth plan and guide you through The Fitness Business Owners Journey. We’ll guide you on setting your vision for the business, establishing goals based off of that vision, and creating an execution plan to meet those goals. You will have complete access to the Academy and our online community. Which means you’ll have the knowledge and support you need to grow. So if you’re tired of trying to figure it out on your own then this program is for you.
STRATEGY SESSION
Not sure what program is right for you?
Hop on a free 45-min call with one of our highly trained fitness business coaches. Work out the biggest challenge that you’re facing today, create an action plan, and see which one of our programs is right for you.
STEP 3: GET RESULTS
WHO WE ARE
Accelerate your Dreams
We love helping independent gym owners break through their obstacles, build their confidence, and grow their businesses. We were fed up with watching passionate gym owners get beaten to a pulp by the grind and never reach their goals. So we created the Fitness Business Alignment System that has empowered over 32k+ gym owners. Since 2005, we have fine-tuned this system of individualized coaching and proprietary business education to make growing your business simple. The process will transform you into a successful fitness entrepreneur who is in control of your business and your life.