Your customers are on their phones everywhere, posting, tweeting, and texting. Do you understand what this increasingly pervasive behavior means for your business? If you haven’t been thinking about how to stay relevant in today’s mobile and social world, now’s the time. Whether they’re on the go or at their desks, consumers are accessing their social networks more than any other online site,...
Building strong relationships with your clients is critical to your success as a business owner and trainer. Those relationships result in clients staying long and buying more, which means more revenue for your business. Plus, it’s just more fun to work with people to really like 🙂 MINDBODY has a great infographic below that will show you how using their app builds stronger, longer...
The most successful fit pros know that sales is a huge part of having the type of business that you want. In this article, we asked 3 fitness business owners (who crushed their sales goals) to share their most helpful fitness sales tips to help other people do the same.
So many trainers try to overhaul their client’s lifestyle to get the results they want. This often times leads the client to fail! Discover why making small changes will create a huge impact on the results you get while empowering them to maintain those results over the long haul.
If you’re working with clients to transform their body or even help them feel better, you must provide some type of nutritional support and guidance. But, most trainers don’t know where to start with nutrition and make a lot of mistakes. Trevor Wittwer, creator of Habit Catalyst, breaks down the top 9 mistakes trainers make when it comes to nutrition.
In this interview CJ Easter, owner of Performance Science Training Institute and co-creator of the 48-Hour Funnel Formula covers: A systematic approach to growing a business that adds a little science to the art of marketing Exactly how he recently launched a marketing campaign that got him 88 leads and 15 new clients paying him $300+ to try out his programs The biggest mistake trainers make...
presentation by: Michael A. Roussell, PhD presentation by: Michael A. Roussell, PhD presentation by: Michael A. Roussell, PhD
Discover what fit pros need to know to find, hire, and work with a fitness business bookkeeper.
Fitness expert Josh Henkins shares 2 concepts that personal trainers should focus on to help group training feel customized.
What questions do you need to ask before signing a lease for your fitness business? What things do you need to consider in advance?
How do you take your business productivity from good to great? In this article we look at how having purpose and vision impacts your productivity.
Inevitably, there are trade-offs fitness business owners have to make in building a successful business. This article takes a look at the costs associated with core values.
Resistance training exercises can be categorized into four types: explosive exercises, cross-body exercises, compound exercises, and isolation exercises. In this article learn how a mixed approach to resistance exercise programming that utilizes all four types of resistance exercise may provide superior training results when compared with exclusively using only one type of exercise.
by Nick Tumminello Research on a kinetic and electromyographic comparison of the standing single-arm cable press and bench press showed that performance is limited by the activation and neuromuscular coordination of torso muscles, not maximal muscle activation of the chest and shoulder muscles (4). In other words, like the bench press, standing single-arm cable press performance also relies on...
Establishing a common language is vital to any team. Between tone, meaning and intention—there are lots of ways that communication can get muddled. Learn why having a common language will help your team communicate more effectively and become more productive.
The 4-Step Time Management System By Pamela MacElree, Success Coach I get it: We’re all busy. There never seems to be enough time in the day. Too many things pop up that need to get done. You have to get certain day-to-day items done. However, you’d like a life at the same time. 😉 How can you possibly get it all done? How many of those questions and thoughts about time management and being...
Do you have a one-size fits all approach to closing new clients? In this article, Nathan Miller discusses how DiSC profiles can help you tailor your sales tactics to close more sales (and get more clients!).
As a fitness professional, you already know the importance of strategy when it comes to a fitness program. How much more important is it to also have a strategy for your business? Learn 3 benefits to having a strategic plan in place.
This is part 4 our 4-Part Blog and Video Series put together by Dr. Evan Osar to help you uncover the 3 biggest myths surrounding corrective exercise and help you create a strategy to overcome so you can help your clients get faster, better results. In this article and video Dr. Evan Osar unveils your corrective exercise program.
This is part 2 of a 4-Part Blog and Video Series put together by Dr. Evan Osar. Dr. Evan Osar explains to you why strength doesn’t prevent injuries.
This is Part 3 of a 4-Part Article and Video Series put together by Dr. Evan Osar to help you uncover the 3 biggest myths surrounding corrective exercise and help you create a strategy to overcome so you can help your clients get faster, better results. Dr. Evan Osar debunks the myth, “all clients have the same problem and there’s only one solution” in this article and video.
Are your clients getting close, but not meeting there goals? Our guest blogger, Barry Westerkamp discusses in this article on how setting deadlines will help your clients reach their goals. Help your clients get it done!
This is Part 1 of a 4-part blog and video series put together by Dr. Evan Osar to help you uncover the 3 biggest myths surrounding corrective exercise. In this article Dr. Evan Osar debunks the myth “Corrective exercise is designed to correct a certain dysfunction.”
In this article we have guest blogger, Chad Smith help you understand principles vs methods. As to methods, there may be a million and then some, but principles are few. The man who grasps principles can successfully select his own methods. The man who tries methods by ignoring principles is sure to have trouble.
How can getting more sleep lead to your clients weighing less? Is it a biological mechanism or is it something they can control?
By Eric Cressey Previously, I’ve written about how much I enjoy the writing of Chip and Dan Heath, brothers who’ve written best sellers like Made to Stick and Switch. These books provide insights about why certain concepts are accepted while others are rejected, and they outline strategies to implement paradigm shifts effectively. The Heaths analyze how people behave and process information in...
In this interview Pamela talks about the journey for women in the fitness industry, the obstacles she has had to face (especially from other females!), the stereo-types about women that irritate her the most, and much more!
This guest article by Nick Tumminello debunks 4 common core training myths for you, so you don’t squander your time believing them, and gives you the real facts so you can make the most of your exercise efforts.
