3 Mistakes that will Kill your Fitness Marketing Messaging

  Putting together your messaging for your fitness marketing campaign can be challenging and confusing. It may be a struggle because you don’t feel like you’re a good writer. Or it may be it’s a challenge because you don’t have a framework...

Increase Gym Member Retention Rate

It happens all the time. Gym owners get so focused on marketing and sales that they forget the follow-up after the customer becomes a member or joins a program. We are taught that to increase revenue we need to increase our lead generation and...

How to Sell Gym Memberships: An Easy 5-Step Sales Process

So, you’re doing great in every aspect of your business but when it comes to sales, you and your team are struggling. It’s not because you’re bad at sales, because you might be closing  a good percentage of your new prospects. But maybe the...

Decoding Sales Objections: When They Say This…They Mean That

  Knowing how to overcome sales objections is key to making sales and growing your business. But before you can overcome them, you need to understand them.   Having a solid sales process and being well versed in delivering it should...

Gym Marketing & Sales: 13 Questions To Ask In Every Personal Training Sales Consultation

  Gym Marketing and sales is a lot easier than you think. Especially, when you have proven processes in place. Sales is mostly about connecting the dots for your prospect so they see the value in your training program. If your approach to...

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5 Pricing Methods For Your Fitness Business

How’d you determine your current pricing structure?   If you’re like most gym owners, there’s a good chance you looked at what your competition was doing or asked a few of your peers and you followed their lead, pricing your programs...