It happens all the time. Gym owners get so focused on marketing and sales that they forget the follow-up after the customer becomes a member or joins a program. We are taught that to increase revenue we need to increase our lead generation and make more sales. But a...
Referral marketing produces highly qualified and pre-sold leads. Every gym or studio should have a Referral system that is always ‘on’ and will consistently generate revenue. Unfortunately it’s not uncommon that we see them passively waiting for referrals instead...
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