[ June 7, 2021 by Fitness Revolution 0 Comments ]

Killing the Beliefs That Are Killing Your Business: Part 1

(Last Updated On: August 19, 2021)


Has a client told you they couldn’t lift a weight when you knew they could?

Sometimes when that happened in my gym I’d sneak an extra plate on the bar and not tell them until after their set.

Sneaky, huh?

The look on their face after I told them was always amazing.

A delightful combination of confusion and excitement, and incredible happiness.

It wasn’t as if I was trying to trick them, I was trying to show them something. The same thing I want to show you…


Your biggest obstacle is ALWAYS you, and if you let it happen,
you’re capable of unbelievable things.


This is the first part of our exclusive 3-Part “Killing the Beliefs That Are Killing Your Business” series.

When we ask gym owners like you what you need to know more about, sales training is always at the top of the list and as we dig deeper into your questions, we always find a HUGE well of limiting beliefs.

A Limiting Belief is a belief that you assume to be true, even though it limits you in some way and may NOT actually be true.

Things like:

  • I’m too old.
  • Salesmen are sleazy.
  • I can’t lift that weight.
  • I hate selling.
  • I shouldn’t have to sell, they should WANT to be my client.
  • I’m too gorgeous for my own good.

In this presentation, FR Success Coach Madison Weyreter shows you how to get out of your own way so you can understand what sales SHOULD and SHOULDN’T be…

SHOULD be: A comfortable conversation that allows you to get to know your prospect and find out how you can help them.

SHOULDN’T be: A “script” filled with ninja sales tricks designed to get the person across from you to “sign on the line which is dotted!”


She also shows you how to use the coaching skills you already have to help you have more comfortable and successful sales conversations.

In this first part, Madison shows you how to identify and overcome the limiting beliefs you already hold concerning sales…like hating to sell!

If you have many of these beliefs I guarantee THEY ARE HOLDING YOU BACK!




What are your Limiting Beliefs and how do you plan on making sure they don’t hold you back?  Find out how other gym owners are answering that question in the Fitness Business Mastery FB group.  Join the discussion with our Success Coaches and other gym owners like yourself!


Justin Hanover
Success Coach, Fitness Revolution


This is Part 1 of a 3 part in depth look at limiting beliefs, FR’s 5 Steps Sales Process, and the science behind it:

Part 1: Killing the Beliefs That Are Killing Your Business: Part 1
Part 2: Killing the Beliefs That Are Killing Your Business: Part 2
Part 3:  Killing the Beliefs That Are Killing Your Business: Part 3

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