Blog

10 Sales Questions You Should Be Asking

  When someone comes into your gym, there’s a good chance asking the PTActionLinks.registerButton({ featureHash: '500-C0kU9XyJMFOyfVdY5uEaTCTQhYg5omWd1tCyJ9z8' }); right sales questions will enable you to close the sale.  But, the...

Marketing

Marketing To One A Key To Your Success?

You know your marketing message is one of the best ways to get your message in front of others—especially the people you want to attract into your gym. But when you’re marketing, it’s better to focus your message on one person—as opposed to a...

Two muscular men are making fist bump gesture during workout in the gym
ArticlesFor Business Owners

5 Things to Consider When Hiring

Growing your business can come with common growing pains. But if you know where you’re headed, challenges can be a good thing, providing lessons on how to improve and clarity about direction.  Let’s think about hiring, for instance —...

ArticlesFor Business Owners

How to Identify Your Company’s Core Values

Companies that develop a strong culture succeed more than those that muddle around without a clear presence or identity.   And a key component of a company’s culture is its values: What are the its beliefs? How does it guide its...

People drinking protein shakes at the fitness bar in a gym
ArticlesFor Business Owners

7 Tips to Keep Your Clients Engaged

To keep clients coming back year after year, you need to do more than help them reach their fitness goals. You need to engage them on a continuing basis — while they’re in your gym and even while they’re away. “Engagement” is more than just...

ArticlesFor Business Owners

Retention Invention: No Client Left Behind

It’s so easy for gym owners to focus on getting sales that they sometimes forget to spend enough time on keeping the clients they already have. But to ignore retention is to invite failure. You need a system to ensure that you’re not leaving any...

ArticlesFor Business Owners

Your Checklist to Guide Leads Through the Sales Process

Everybody wants to make a sale as quickly as possible, right? Wouldn’t it be great if we went from getting a lead to closing the deal – just like that? Well, that’s a nice fantasy. But reality calls for a system to nurture leads through your...

ArticlesFor Business OwnersStage 1

How to Convert More Leads Into Personal Training Clients

Converting leads to clients is the secret to growing your fitness business. Take a look at these 4 keys to making sure you are maximizing your marketing.

For Business OwnersFor Fitness ProsStage 2Videos

How To Start Using Video To Get More Leads

Video is the king of all content right now and it’s not going away anytime soon. Here are some crazy stats that show you how powerful video is: Video posts have a 135% greater organic reach on Facebook YouTube reaches more 18-49 year olds...

ArticlesFor Business OwnersFor Fitness ProsStage 1

How To Prospect Your List For Qualified Sales Leads

Do you have a list of leads or email subscribers that haven’t joined your personal training programs yet? Here’s a few ways to prospect that list and find some new clients.

ArticlesFor Business OwnersStage 2Videos

An Easy Way to Attract More Clients

How would you like to discover a method for attracting more clients and automating the process of converting them into clients? That’s exactly what you’ll discover in this video.

ArticlesFor Business OwnersStage 3

Keeping Score In Your Business

If you’re running a business, you better be keeping score. There are 7 key metrics that you need to be tracking of each month. You should also be setting goals for each quarter to see if you’re on track to have the success you want or if you need...

ArticlesFor Business OwnersFor Fitness ProsStage 1

6 Sales Tips To Close More Clients

Nothing happens until after the sale! You can’t help your clients until they have joined your program. In this article you’ll discover how to optimize your sales process using 6 simple tips from sales expert Ryan Ketchum.