[ January 7, 2016 by Fitness Revolution 2 Comments ]

What to Do When Hard Work Stops Working

Most fitness business owners believe hard work trumps all. But most don’t know what to do when hard work stops working. Watch this free video to learn.

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(Last Updated On: September 24, 2019)

What to Do When Hard Work Stops Working for Your Fitness Business

Most fitness entrepreneurs are hard workers. Period. They are willing to put in long hours, work hard, and participate in continuing education to stay at the top of their game. Generally speaking they are the do-whatever-it-takes-to-win kind of people.

This is a great trait to have.  It can serve you well in life.

A lot of personal trainers and fitness business owners believe that if you work harder than everyone else (i.e. your competition), then you’ll win. The harder you run, the further ahead you can get.

However, at some point simply out-working people doesn’t work anymore.  At some point, hard work stops working. At some point running faster than everyone else, will just run you into the ground.

At some point running faster than everyone else, will just run you  into the ground.

We are not saying that there is a silver bullet that eliminates hard work. While we’d all enjoy sitting on the beach and generating revenue, there is still work that is critical for fitness business owners.

But when you can no longer outwork the problems your fitness business has, you’ll only end up frustrated, tired, over-worked. Sadly, this is why a lot of people don’t succeed at running a fitness business.

Sorry to be a Debby Downer, but its true.

I have been there before, and it was one of the toughest things I’ve experienced.

Fortunately, there is a solution for what to do when hard work stops working.

So grab a note pad and pen and Watch the Video: What to Do When Hard Work Stops Working. We’re confident you get 2-3 critical ideas that you can implement in your fitness business.

We’ll cover ideas like:

  • The 3 stages of a fitness business growth
  • Ballpark expected revenues at each stage
  • How to overcome the frustration of overworking
  • How to stop spinning your wheels in your business and take control of your business growth

Watch Video in YouTube

Want to learn how to develop a proven strategy for your fitness business?

Apply for free to our Accelerator Coaching Program. We’ll help you assess where you are as a fitness business owner and give you the tools you need to grow.

what to do when hard work stops working.

Comments [02]

  1. John
    January 11, 2016

    Hi Ryan. Thanks for your videos and info. I wanted ask if you had any articles or videos that are geard towards smaller guppies like me. What I am looking for is growing business wise , but I am a trainer at small gym and most of there marketing is geared at memeberships and contest promoting. I have referred some of your programs to them but have not seen any implemented. So my point is I would be lucky to make that much money in a month, so do you have anything on a smaller scale. I am going to start working on online training, hope I’m not too late as it has really taken off, As another form of income. Hope that made sense to you. Thanks for time and knowledge.

    • Ryan Ketchum
      January 11, 2016


      Thanks for the compliments and the comment. The principles of growth are the same for both big and small businesses. The challenges for larger businesses are scaling their growth and then for smaller businesses the challenges are simply getting the word out to grow.

      I grew a pretty massive business at Force Fitness through membership and contest promotions. Then it was a little easier but now there are far more tools that can level the playing field for you that can get the word out and make those even more effective.

      If you haven’t grown your in person business you may not want to go online just yet. It’s much more competitive and tougher to keep clients around. I’m not saying it’s bad, just different.

      Are you control of your clients or is the business? If it’s the business then it might be time to take that into your own hands and do some marketing yourself.


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