When someone comes into your gym, there’s a good chance asking the right sales questions will enable you to close the sale. But, the minute you start talking to them, they may instantly shut down and run for the door. Why does this happen? The average consumer...
sales
Marketing To One A Key To Your Success?
You know your marketing message is one of the best ways to get your message in front of others—especially the people you want to attract into your gym. But when you’re marketing, it’s better to focus your message on one person—as opposed to a large group of people....
Our 5-Step Sales Process to Grow Your Gym
When you’re in front of a prospect, and you're selling, does it feel like your strategy is just to talk them into buying? Well you’re in luck, because we’ve got THE Magic Pill for you!! Jk. I hope you know by now that is NOT us. But I’ll tell you the two biggest...
Put Your Ideal Client Profiles to Work
It’s not enough to just think about your ideal client and move on. You also need to create a fully developed Ideal Client Profile – and then use it constantly to attract new leads, convert them to clients, and shape your entire marketing strategy.
Decoding Sales Objections: When They Say This…They Mean That
Knowing how to overcome sales objections is key to making sales and growing your fitness business. But before you can overcome them, you need to understand them. Having a solid sales process and being well versed in delivering it should handle the objections...
5 Steps to Guide Gym Leads Through the Sales Process
Everybody wants to make a sale as quickly as possible, right? Wouldn’t it be great if we went straight from getting a new gym lead to closing the deal – just like that? Well, that’s a nice fantasy. But reality calls for a system to nurture leads through your...
Overcoming Sales Objections Part 3: “I need to check with”
There’s nothing more frustrating than having a prospect throw up an objection that you weren’t expecting and can’t overcome it. Instead of convincing them and pushing them to make a decision, try this approach.
Overcoming Sales Objections Part 2: “Let Me Think About It“
This is Part 2 of a 3 Part series on Overcoming Sales Objections Part 1: Price Objections Part 2: “Let me think about it” Part 3: “I need to check with....” This post will cover the infamous “Let me think it over” or “Let me think about it” objection that you...
Number One Skill To Sell More Personal Training
You can improve your personal training sales by honing in one simple skill that you are already doing every day.
Are 6-week Transformation Challenges Dead?
Analysis of a $60,000 transformation challenge