What does it ‘look’ like? How clearly do you see your role as THE leader for your business? Clear enough to work on it every day, just as you work on programming for your clients or marketing? Most gym owners don’t have that level of clarity. They may think they do,...
Blog
WTF!?! What’s the point of all this?!?!!?
I’m sure you’ve thought, or maybe yelled, something like this after something incredibly frustrating happened in your gym. Maybe a client was late. Maybe you had to explain the same exercise to someone for what felt like the 376th time and now you feel bad because...
Online Training in 4 Simple Steps: Part Two
In this post, we’ll finish our 2-part series on starting a Money-Making online Hybrid Training Program in 4 Easy Steps. During the chaos of the pandemic, gym owners had to make it work. You had to figure it out fast or your business was going under. It took a lot...
Killing the Beliefs That Are Killing Your Business: Part 3
Master the art of effective sales conversations in your fitness business. Part 3 reveals key strategies for natural, pressure-free interactions that will increase your conversion rate and grow your gym.
Killing the Beliefs That Are Killing Your Business: Part 2
Sell more gym memberships with ease. Part 2 of our 3-part series reveals actionable sales tactics that work. Implement the Fitness Revolution 5-Step Sales Process for gym business success.
Killing the Beliefs That Are Killing Your Business: Part 1
Conquer your limiting beliefs and unlock sales success for your fitness business. In this 3-Part series, learn how to transform your mindset around sales so that you can achieve your business goals.
The First Step in Fixing Your Gym’s Marketing
"Do you know who I am?" That's not just something a movie star says when they get pulled over after a late-night drinking binge… That's what your ideal client thinks every time they see one of your marketing messages that don't mean anything to them. That means they...
The 2 Systems Every Business Needs And How To Make Them Work For You
Are you feeling stuck in your business? Stressed… Frustrated… Burnt out… I talk with gym owners all-day every-day and I hear it a ton. You don’t know what you don’t know, and you don’t know where to start. You hear the way to fix this is “Systems." It’s like systems...
What does Leadership mean? (Video)
Leadership takes many forms, but without it, your business will fall apart like an overstuffed trash bag you’re desperately trying to get into the bin before it bursts. YOU DON’T WANT YOUR BUSINESS ALL OVER THE D##N PARKING LOT, DO YOU?!?! This short (3 minute) clip...
Forget “Selling”. This is what REALLY matters…
Numbers. What’s your revenue? How many leads did you get? What’s your closing percentage? What’s your marketing budget? What’s the cost-per-click? Numbers. Know your numbers. It’s so easy to get caught up isn’t it? It’s so easy to think of everything as a number on a...